Whoopie loopie is an Italian total look clothing label conceived in the seventies on the most popular surf beaches in California. In the earlier collections, the garments showed a style in-line with beach life characterized by very elaborate and unconventional graphics. Over the years, this look has been revised and adapted to current needs, trying to maintain the original values and the essence of its roots. The creative team, grown in experience and ability, prompted by the continuous stimuli of the Italian scene, devised a perfect outfit for a sporty, rebellious, nature-loving man. A man who is attentive to the new trends and wants to distinguish himself in everyday life with style without giving up comfort. The origins and values of the Brand are reflected in Whoopie Loopie collections that allow modern men to express and set their hidden surfer soul free.
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